EPR Glossary

Target market

The country or market in which a product is intended to be offered, sold or otherwise placed on the market.

What does Target market mean?

The target market identifies the market for which a specific activity is assessed. EPR requirements are strongly market-specific: the same product can trigger different obligations in different countries.

Why does this matter for EPR?

Product data alone is therefore not enough for an EPR assessment. The market, sales route and company role can also be decisive.

How Eprify handles it

Eprify connects product information with the target market and uses that combination as a basis for assessing relevant obligations.

Note: This glossary explains terms in general and does not replace a legal assessment of a specific case. The applicable market, product, role and current legal framework always matter.
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